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Without a doubt, the most important aspect to marketing anything is the name. Movies, books, magazines, bands, etc... you have to grab someones attention and keep it. You have to create curiosity and make them want to explore your offering. You could have the best art in the world, but if you can't get anyone […]
Justin Johnson has not only mastered the guitar but mastered making them as well. You've got to entertain yourself somehow, so why not convert a shovel into a 3-string fretless guitar and still rip it with a slide: As one of the top comments on the Youtube video said: "If I ever rob a train […]
Setting up and running a record label is a dream venture for many budding music entrepreneurs. Any of us who've had experience with the major label industry knows things are not always what they seem. From being locked into crazy contracts, ripped off, and being censored "guided" on how to express our art, it tends […]
I don't know what it is with musicians and this game. I've never played it but I know a ton of dudes who miss rehearsals and are late to gigs constantly over this Super Smash Bros nonsense. I mean, I'm sure it's cool, but it's no Marvel vs. Capcom. Funnily, the main culprit who is […]
Having been to (and graduated from!) the 4th grade, I know a thing or two about what it's like. I also was a teacher for a few years that included young people in elementary school. When the year gets started, it's important to establish the atmosphere and paradigm. It sets the stage for the entire […]
If there's any spot in the studio that lends itself to being anal-retentive and obsessive its the ordering and look of your rack. For me, I have to have each piece mounted in the right order with the right color combinations going on. I'll even turn off the lights and see how all of the […]